August 23, 2025 · MarketReviews Team
Amazon vs. eBay Affiliate Programs (Which One Pays More in 2025?)
If you want to make money online through affiliate marketing in 2025, two of the biggest names are still Amazon Associates and the eBay Partner Network.
But which one actually pays more, and which program is better for affiliate marketers today? Let’s break down commissions, conversion rates, pros, and cons so you can decide where to focus your energy.
🔎 Quick Comparison: Amazon vs. eBay Affiliates in 2025
| Feature | Amazon Associates | eBay Partner Network |
|---|---|---|
| Commission Rates | 1% – 10% (varies by category) | 1% – 6% (average), higher for collectibles & auctions |
| Cookie Duration | 24 hours (90 days if added to cart) | 24 hours (10 days if item is won/bid) |
| Payout Frequency | 60 days | Monthly |
| Product Range | 350M+ products (global) | Millions of auctions, collectibles, used items |
| Trust Factor | Extremely high (world’s biggest e-commerce store) | Strong (especially in auctions & rare products) |
🚀 Why Choose Amazon’s Affiliate Program?
Amazon Associates is the most popular affiliate program in the world. Here’s why many marketers stick with it in 2025:
- ✅ Huge product selection across every niche
- ✅ High conversion rate (shoppers trust Amazon)
- ✅ Global audience reach with multiple marketplaces
- ✅ Bonus earnings when customers buy other items
Best For: Bloggers, niche websites, YouTubers, product reviewers.
Downside: Commissions are lower than they used to be (some as low as 1%).
💰 Why Consider eBay’s Affiliate Program?
The eBay Partner Network (EPN) is still strong, especially in 2025 with collectibles, electronics, and rare items booming.
- ✅ Great for high-ticket items (cars, watches, antiques)
- ✅ Strong profit margins on auctions
- ✅ Less competition than Amazon affiliates
- ✅ Monthly payouts (faster than Amazon)
Best For: Niche sites in collectibles, electronics, used items, and auctions.
Downside: Short cookie window and smaller buyer trust compared to Amazon.
📊 Which Pays More in 2025?
- Amazon wins in volume. More people shop daily, meaning more clicks → more conversions.
- eBay wins in niche payouts. If you’re targeting collectibles, rare items, or auctions, eBay can beat Amazon on commission earnings.
👉 If you’re in a general consumer niche, Amazon is still the safe choice.
👉 If you’re in a specialized niche (collectibles, rare items), eBay could pay you more.
🔑 Pro SEO Tips for Affiliate Marketers in 2025
- Use long-tail keywords like “best Amazon vs eBay affiliate program 2025”
- Add comparison tables (Google loves them for snippets)
- Optimize with FAQ schema to rank in featured snippets
- Focus on niche audiences (general reviews = more competition)
🏆 Final Verdict
Both Amazon and eBay affiliate programs are still worth joining in 2025.
- Choose Amazon for: beginners, general product niches, higher trust.
- Choose eBay for: collectibles, rare products, or niches where auctions thrive.
👉 Many successful affiliate marketers actually use both to maximize earnings.
❓ FAQ: Amazon vs. eBay Affiliates
Q1: Does Amazon or eBay pay higher commissions?
Amazon has broader categories, but eBay can sometimes pay higher on niche items.
Q2: Which affiliate program is better for beginners?
Amazon Associates is easier to start with, thanks to its massive trust factor and simple sign-up.
Q3: Can I join both programs?
Yes! Many affiliate marketers promote both Amazon and eBay links to maximize profits.